How to Be a Guru: The Art of Getting Rich by Teaching People How to Get Rich.
Everything you need to know to start your 9-digit coaching business empire; from designing your online persona to selling a Php100,000 financial literacy course over and over again.
Enrique Razon Jr. is the richest person in the Philippines, with an estimated net worth of $16.5 billion. Companies he owns that you probably know is Manila Water and Solaire Resort and Casino.
Next to him is, Ramon Ang, with an estimated net worth of $3.6 billion. He owns San Miguel Corporation and Ninoy Aquino International Airport (NAIA).
There’s one thing these two richest Filipinos have in common: They don’t teach you how to become rich!
But, for whatever reason, there’s always a random guy in facebook who’s a multi-millionaire and is going to teach you how to become one.
You just have to follow his lead, don’t be depressed, attend his seminars, and buy his courses.
Lucky for you to come across this article, because, instead of being a customer my offer is better. You become the guru yourself.
PHASE I: PERSONAL BRAND AND PRODUCT SELECTION
Who you are in reality, is not who you are in public.
The first thing you do is make your “personal social media accounts” private. Even better delete them all.
Besides your Mom and the 3 other friends who knows you personally, no one needs to know your history.
The best part about this business is you can start fresh. You can rewrite history. You decide what happened during your childhood, and all the trials and tribulations you had to overcome.
For beginners, I suggest a difficult childhood. Along the lines of living in the streets, eating soil for dinner, your single mom getting sick forcing you to fend for your 9 siblings at the age of 10.
As for your product, we need to be able to connect it with your rewritten history.
Let’s use “Toasted Soil Chips” for this example.
Don’t worry, the product you choose here is irrelevant. You’re not going to sell it anyway. This product is only a symbol of your hardship and prop to make you look “Entrepreneurial”.
Even if the product is bad as long as it can be created by hand and doesn’t kill buyers it should be good enough.
Now that we got your story written and your product manufactured, it’s time we have others to hear it.
PHASE II: LEAN INTO THE HUSTLE CULTURE
If you try and please everyone, you’ll please no one.
The key here is to be polarizing. Polarizing like DDS vs Pink, they’re the complete opposite, you just have to pick sides.
In business the polar opposites are the hustle culture, work until you’re dead vs the chill guy that’s ok if they get rich or not.
Since it’s proven already pick the Hustle Culture side.
Your tagline: “Work until you’re a Billionaire or die trying”
Great examples for these are Rendon Labrador and Josh Mojica, two infamous gurus in the Philippines.
This will get you a lot of hate... but this will get you a lot of love as well from your hustle bros.
Those hustle bros will side with you NO MATTER WHAT HAPPENS, trust me.
Create a new tiktok account with the name following this template: HustleBro_<Your name>.
Ask AI to summarize the top contents from Philippine gurus, hit record, read the script, post x3 a day.
PHASE III: SELL SOMETHING CHEAP OR FREE
Now that you have an audience, it’s time for us to make use of “lead magnets”.
Lead magnets basically are free or cheap products that might or might not give you any profit rather, they give you something far more important. Trust and contact details.
Just like your Toasted Soil Chips, this product doesn’t need to be good, here’s why.
Let’s say this product is a “Billionaire’s Daily Routine Checklist PDF File”.
Even if you find it stupid, as long as “you say” you follow this checklist and it helped you to get from 0 to 1,000,000,000 then that’s all the proof they need.
The best thing about this lead magnet is that you can have chatGPT generate it for you. No effort what so ever.
What if no one buys? Good question!
Repackage or Pivot until something sticks. What do I mean.
Repackage means: From “Billionaire’s Daily Routine Checklist” to “Millionaire’s Morning Routine Secret”
Pivot means: From selling a checklist to selling a “beginner meta ad cheat sheet”.
Just like the old saying, throw a spaghetti on the wall a thousand times, at least 1 pasta will stick.
PHASE IV: UPSELL UPSELL UPSELL
This is the shortest phase but this is also where you’ll earn the most.
Those who bought you lead magnet will be in what we call the “sunk cost fallacy”.
This means, they’re already committed a stupid amount of effort and watch a stupid amount of content from you already to say you’re fake.
This means you make a more expensive version of your lead magnet (yes, doesn’t need to be better). Make 3 more tiers of that then you’ll have a product that can be bought by any one from any part of the economical standing.
Whenever they bought anything, set a reminder for 30 days to contact them to sell the next tier until you are forced to make new tiers every 30 days.
PHASE V: GASLIGHTING MASTERY
This is the MOST IMPORTANT PART!
There’s this thing in business called Churn. It’s the number of customers you lose at any given time.
You don’t want to lose your hustle bros. It’s inevitable that you’ll lose them all but you need to delay it as much as you can. Get the most out of them before they wake up from the dream you manufactured for them.
People churn because they see that the product isn’t working. Of course, your product won’t work but that does not matter.
You tell them that it worked for you. It worked for 10,000 other people. Why wont it work for them?
If you quit now you won’t see the fruits of you labor. You just need to reach the 24th tier, maybe there you’ll make it.
Best way to be a master gaslighter is check out footages from MLM (multi-level-marketing), they’re the best at this.
WHAT ARE YOUR CHANCES OF BEING A GURU?
Now that I gave you a pretty good outline of how to be a guru, put it into action.
The chances of you being a guru increase from 0% to 100%.
Remember the first step, delete your social media accounts but before doing that.
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If you’re still not a guru after you’ve done everything I just told you then maybe it’s a you problem.
My students have done this 143,434,344, times already. What makes you different?